Reading time: 4 minutes You created your company, it achieved the success you aspired, but now you feel you don’t even have time to breathe. More than 80% of your sales depend on you. You are surrounded by documents, you are stressed and you feel that the decisions you are making lately are not the […]
Read MoreReading time: 5 minutes Creating a successful marketing strategy for B2B organizations can be a challenging task, especially in the constantly evolving world of business. However, with the right approach and tools, B2B companies can thrive and achieve their goals in 2023. In this article, we’ll explore some of the most effective tactics and best […]
Read MoreReading time: 3 minutes What is the main job of salespeople? This answer seems very logical, but if we tell you that it is not exactly “selling”, would you have any other answer in your head? Selling used to be the job of salespeople, and that’s where the name comes from. But if you’re a […]
Read MoreReading time: 5 minutes. Are you looking for a strategy to get your business up to speed in a meaningful way? Although the question seems rhetorical, it is very important that you keep it in mind when thinking of new marketing strategies. It is not a utopia, nowadays there are already solutions like inbound marketing, […]
Read MoreReading time: 4 minutes. Let’s do a quick exercise. Try to remember a famous TV commercial from your childhood. Surely he was talking about the benefits and characteristics of an extraordinary service that no one could not have. If we think about it, the promotion of products and services has changed completely. Today the messages […]
Read MoreReading time: 5 minutes. You may have heard that “crises are opportunities to grow”, but what the authors do not say is that growth does not happen by itself, much less when what used to be said, done and promoted is not compatible with the moment that is lived. The coronavirus pandemic has meant that each […]
Read MoreReading time: 4 minutes. If you had to choose a factor that directly influences the amount of sales you close, what would it be? According to Salesforce, teams that identify prospect pain points are 28% more likely to make a sale, but only 6 out of 10 salespeople feel like they really get to know […]
Read MoreReading time: 5 minutes. We know that assuming management roles in a company is a challenge that can cause anxiety and nerves, but at the same time it is a perfect opportunity to grow and show your full potential. And what better way to do that than by designing a successful sales process! Chris Grosser, […]
Read MoreReading time: 5 minutes SaaS (software as a service) is growing rapidly. According to BetterCloud, 73% of surveyed organizations said that at least 8 out of 10 of their apps would be SaaS by 2020, and the percentage is expected to increase in subsequent years. These are companies that offer complete technological solutions to meet the […]
Read MoreReading time: 5 minutes. Marketing work is just the beginning of sales success, it is there that leads will be captured and then passed to the sales team for the magic to happen. But what happens when it doesn’t arrive? It is possible that the work of both departments is isolated and each one goes […]
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